Do you have a message just for English majors? How about reminding students with less than 30 credits that they need to be advised before they register? Save time, resources and energy by communicating directly with specific segments of our current students by email and on My LaGuardia, the “one-stop-shop” online tool just for students, both powered by Hobsons. This section of our website is designed to tell you all you need to know about Hobsons and how to send targeted communications only to those students you want to reach.
Hobsons is the Customer Relationship Management (CRM) application
that the College uses to communicate with prospective and current students. The application allows the College to track and manage our communications and engagement with
students for retention—from the point of prospect through graduation.
Prospective and Newly Admitted Students
The advantages of using Hobsons for student
Benefits and features include:
In order to maintain our communications with current students, a representative from each department will be responsible for that department’s My LaGuardia & Email communications content by means of an online work request ticketing system that assigns tasks to the appropriate Divisional Liaison. Requestors can be:
One of the primary overarching communications objectives of the College is to streamline student communications and in support of that objective, to use online communications to target specific student groups rather than inundate all students with all messages.
MESSAGES THAT GO TO EVERYONE
Advisement Schedule - General
Free Online Tutoring
Program Offers to All Students, i.e., Single
Stop Tax Return Services, etc.
Registration – General Information
Student Advisement Degree Audit
MESSAGES THAT GO TO TARGETED LISTS
Advisement Appointment Times
Assistance & Help
Direct Admissions Information
Evaluation – Intent to Graduate
Events & Activities
Financial Aid Issues
Free Online Tutoring
New Student Advisement and Registration
New Student Orientation VIP Messages
Placement Exam Appointments
Special Programs, i.e. College Discovery
Student Government Candidate Orientation
Tuition Assistance Program (TAP) Eligibility
Tuition Bill Issues
The process for using Hobsons Retain incorporates a system of check points to ensure that we streamline communications as we also establish a priority for messaging based on College-wide, divisional and departmental objectives. User groups make up the request process as follows: